With so many agents available in any given area, how should you select one? Are there attributes that make one agent better than the others? Could the agent you select have an affect the price you achieve for your home?
For the answers to these questions, and my top tips on things to consider before selecting a sales professional to work with, please read on….
The agent you select is a critically important decision that can affect the entire sales experience (and outcome). I can see how, from the outside looking in, all agents must appear to do pretty much the same things, and offer the same service. In reality, there are some very significant differences between the way we work, and the service we offer. But how can you assess those points of difference?
Firstly, and very importantly, what company does he/she work for? Once again, I accept that most people must think all agencies are fundamentally the same. In actual fact, there are such significant differences in the way Barfoot & Thompson works for you, when compared to a franchised company or small boutique operator, it is essential you get this information first.
Open home research (secret shopper):
In the months leading up to your listing date, why not visit some local open homes being hosted by various agents and get a first-hand impression? How professional/ welcoming/ helpful were they? How well did you feel they represented their client (the home owner)?
Speak to past clients:
An agent should be able to provide you with the contact information for a list of past clients happy to speak to you about their experience. For me, referral/personal endorsement is almost top of my list when seeking the services of any professional.
Company profile information, social media business profiles or a website, such as the one you are on now, can all provide a wealth of back ground info. It is amazing in our modern society how a simple Google search can produce a selection of valuable information sources.
Meet the agents you are considering (the interview):
Request a meeting with the agent/agents that seem to be demonstrating the qualities you are looking for. Even before you are ready to sell, why not request a face to face meeting and have a chat about the potential for working together in the future? Ask them what it is that they offer that should compel you choose them over the competition? There is no obligation to commit, and this may give you the first-hand information you need to provide the confidence to take the next step.
Complete a quick back-ground check:
All real estate salespeople in New Zealand must be licensed with the Real Estate Agents Authority. The REAA is an independent government regulatory body for the real estate industry in New Zealand. Its job is to promote a high standard of service and professionalism in the real estate industry and help protect buyers and sellers. The REAA provides you with a significant level of protection as a buyer or seller. You can search for any salesperson, and check their disciplinary record at www.reaa.govt.nz.
Things to Look Out For:
It’s just as important to know what not to have in a real estate salesperson, so be wary of those who:
Great Questions to Ask:
Here are two questions that should be asked by a home owner, but seldom are:
Many salespeople give vague responses that show no direct benefit to the homeowner, such as:
A real estate salesperson should be able to provide you with specific points of difference that are unique and which provide a real benefit to you. For example, they might specialise in a particular area of real estate (e.g. apartments, rental properties).
I’m always open to a no-obligation chat. Fill out the form below and I'll get in touch as soon as possible.
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